The Globe — AT&T Discovery District, Austin (Gensler, 2020)
Finalist – Corporate Project of the Year, AV Magazine, AV Awards, 2022
Finalist – Urban Land Institute, ULI Americas Awards for Excellence, 2022
Built Project Award Winner – Greater Dallas Planning Council, Urban Design Awards, 2021
Silver Winner – Interior Design or Commercial Category, International Design Awards, 2020
Winner – Rehab or Reuse Category, Dallas Business Journal, Best Real Estate Deals, 2019
Partners: Electrosonic, FLOAT4, Moment Factory
Video: FLOAT4
For Gensler DXD’s work on the AT&T discovery district in Downtown Dallas, TX, I concepted and prototyped physical X digital interactions for The Globe, a Gensler-designed audio-reactive people-responsive sculptural centerpiece on a rotating turntable that’s enabled with LED, LiDAR, and spatial audio driven by TouchDesigner and Ableton Live. For these studies, I sent OSC data from Ableton (Max for Live) and Unreal Engine to TouchDesigner, generated the graphics in TouchDesigner, and sent them to Unreal Engine over Spout. As a result, the visualization ran in real time, allowing for design changes and exploration on the fly from both our team and the client.
Video: Electrosonic
Video: AT&T
All of the clips of my prototype below showcase audio-reactive visuals, so for the full experience feel free to hover over and use the player controls to unmute any of them.
Video: Gensler
The 30-foot immersive Globe has a mirrored outer surface that reflects the surrounding buildings. Inside, 15 ribs are embedded with more than 300,000 colored LEDs, 20 speakers, 6 subwoofers and 6 LiDAR sensors.